About Lift Avenue
Lift avenue evokes elevation, progress and a positive journey towards self-improvement. An Avenue leading individuals to reach higher heights, both physically and mentally. Reaching a well-defined path to achieve one’s goals. Lifting motivation, uplifting each other and lifting oneself. Lift Avenue is your uplifting and empowering community that encourages self-improvement, conveying guidance and support, indicating that we are dedicated to helping individuals elevate their lives, whether it be through fitness, personal growth or well-being.
About Nathalie Helmer
Founded by female founder, entrepreneur, and strength training enthousiast Nathalie Helmer, Lift Avenue is a brand that stands for commitment and purpose. As a young woman in high school, Nathalie was insecure and desperate for a change. She learned the value of feeling strong and confident in the process of finding her best self. Nathalie started her fitness journey, during college studying for biology and medical laboratory research, without a plan. The only goal was to feel better from the inside and out and reaching her full potential.
After stepping a foot in the gym, Nathalie fell in love with the commitment to herself and the feeling it gave her. She didn’t had a plan prior, while that is something that she needed. She found and followed a structured strength training plan and began to share her journey with thousands of women around the world.
She struggled to track her progress in a convenient way that didn’t include her phone, having a program specifically designed for women to evolve in their fitness journey and to have a community to be inspired and share her wins with. A community to focus on all the things life has to offer. So here we are today together with Lift Avenue.
She wants Lift Avenue to help women achieve all their dreams, realise their unlimited potential and to train with purpose in order to live with purpose.
The Lift Logbook and Lift Program
In this century, we are so used to having a device in our hand. We are one phone call, text message or digital platform away from the entire world. In this time, we are so easily distracted by the constant stimuli that we desire. With The Lift Logbook, you can stay focused during your workout without using your phone to track your sessions. It’s time to work on your mental and physical health by being aware of your habits and training sessions. All to become the best version of yourself and make progress.
We are constantly searching for the best habits, the most effective routine, and our best self. It’s important to be self-aware of the changes we want to make, in order to make them. It’s important to be self-aware of the goals we want to achieve, in order to achieve them. It’s important to be self-aware of whether we are making progress, in order to continue making progress. But what do we use to measure our consistency? What do we use to measure our progress? Are we making progress or are we guessing we do?
